互联网2021-12-09 11:58:37 举报
此前Brand Finance发布了《2021年全球品牌价值500强报告》,苹果、亚马逊、谷歌位列前三。
Brand Finance是英国知名的独立品牌评估机构,其评估方法及资格通过了国际标准委员会ISO认证。由其发布的 《全球品牌价值500强报告》通过量化评估品牌资产、品牌绩效、企业营业收入等数据确定品牌价值,专业性和独立性历来受到广泛认可。
2021年全球品牌价值500强排行榜前100名完整名单:
苹果品牌价值排名第一。
排名 | 品牌 | 品牌价值(百万美元) |
---|---|---|
1 | Apple | 263374.7 |
2 | Amazon | 254187.58 |
3 | 191214.84 | |
4 | Microsoft | 140435.35 |
5 | Samsung Group | 102623 |
6 | Walmart | 93185.28 |
7 | 81476.37 | |
8 | ICBC | 72788.38 |
9 | Verizon | 68889.5 |
10 | 67901.98 | |
11 | China Construction Bank | 59649.12 |
12 | Toyota | 59479 |
13 | Mercedes-Benz | 58225 |
14 | Tencent | 56432.39 |
15 | Huawei | 55395.83 |
16 | State Grid | 55202.86 |
17 | Ping An | 54579 |
18 | Taobao | 53335.29 |
19 | Agricultural Bank Of China | 53134.09 |
20 | Home Depot | 52917.39 |
21 | AT&T | 51372.34 |
22 | Disney | 51244.01 |
23 | Deutsche Telekom | 51107.03 |
24 | Tmall | 49178.92 |
25 | Bank of China | 48689.28 |
26 | Volkswagen | 47020 |
27 | Moutai | 45333.22 |
28 | Shell | 42156.08 |
29 | BMW | 40447.11 |
30 | Alibaba.com | 39155.52 |
31 | Starbucks | 38440.12 |
32 | China Mobile | 37558.89 |
33 | Saudi Aramco | 37478.64 |
34 | Mitsubishi Group | 36296.92 |
35 | Marlboro | 35572 |
36 | Porsche | 34325.53 |
37 | NTT Group | 34238 |
38 | McDonald's | 33838.36 |
39 | Coca-Cola | 33165.95 |
40 | Bank of America | 32787.35 |
41 | Citi | 32199.99 |
42 | Tesla | 31985.9 |
43 | Intel | 31817.2 |
44 | Wells Fargo | 31804.69 |
45 | PetroChina | 31414.63 |
46 | Honda | 31366 |
47 | Nike | 30443.02 |
48 | CSCEC | 30383.3 |
49 | Lowe's | 30376.09 |
50 | UPS | 30055.96 |
51 | Costco | 28887.9 |
52 | Chase | 28849.24 |
53 | IBM | 27428 |
54 | UnitedHealthcare | 27308.02 |
55 | CVS | 26942.29 |
56 | Deloitte | 26661.77 |
57 | VISA | 26507.84 |
58 | Sinopec | 26397.98 |
59 | Oracle | 26156.75 |
60 | accenture | 26028.06 |
61 | Wuliangye | 25768.07 |
62 | Xfinity | 25226.81 |
63 | 25073.11 | |
64 | Netflix | 24943.42 |
65 | Sumitomo Group | 24122.19 |
66 | JP Morgan | 23565.13 |
67 | American Express | 23558.79 |
68 | JD.com | 23539.49 |
69 | FedEx | 23538.64 |
70 | Hyundai Group | 23092.43 |
71 | Ford | 22676 |
72 | China Life | 22578 |
73 | Mitsui | 22495.82 |
74 | PWC | 22231.61 |
75 | Spectrum | 21423.61 |
76 | BP | 21366.68 |
77 | TATA Group | 21283.1 |
78 | SK Group | 21115.26 |
79 | China Merchants Bank | 21043.7 |
80 | Target | 20685.19 |
81 | Siemens Group | 20646 |
82 | Uber | 20477.9 |
83 | EY | 20287.4 |
84 | Allianz | 20203.93 |
85 | Evergrande | 20188.86 |
86 | Cisco | 20122.38 |
87 | Country Garden | 19490.22 |
88 | Nestle | 19427.99 |
89 | Vodafone | 19252.35 |
90 | Mastercard | 19117.21 |
91 | Orange | 19091.87 |
92 | LG Group | 18519.05 |
93 | Dell Technologies | 18427 |
94 | Bosch | 18380.74 |
95 | Pepsi | 18365.05 |
96 | Total | 18122.48 |
97 | General Electric | 18028.43 |
98 | SAP | 17991.5 |
99 | IKEA | 17977.19 |
100 | Volvo | 17750 |